Putting quality first, YES uses customized products to do global business

Although the manufacturing of stainless steel and carbon steel has been considered the traditional industrial sector, its products can still enter world markets through the principle of “putting quality first” and online marketing.

Located in the Fengshan District, Kaohsiung City, and founded in 1990, YES Stainless International Co. is a professional stainless steel and carbon steel manufacturer and supplier with less than 10 employees. In recent years, the company has improved product quality and provided customized products based on customer needs. After becoming a member of Taiwan’s national B2B e-commerce portal “Taiwantrade,” YES has successfully penetrated the European and Middle East markets to win a number of international orders.

Under the leadership of YES chairman Chang-Chien Chiu-min, the company has been committed to the manufacturing of a wide variety of stainless steel and carbon steel products, including stainless steel sheets, stainless steel coils, stainless steel round or square bars, stainless steel flat steel or angle steel, stainless steel pipes, stainless steel etching and mirror plates, stainless steel plates, stainless steel wires, stainless steel tubes, color coated galvanized steel, galvanized steel, and cold-rolled steel, as well as washroom accessories and soap dispensers.

In recent years, the professional stainless steel and carbon steel manufacturer has also developed environmentally friendly products to demonstrate the determination of sustainable development.

In a move to improve production efficiency, the company’s chairman Chang-Chien Chiu-min purchased a series of equipment, such as CNC stainless steel sheet longitudinal cutting machines, CNC stainless steel sheet longitudinal slitting machines, CNC stainless steel sheet transverse slitting and flatting machines, and 8K mirror sheet line and CNC plasma cutting machines.

Successful companies are quality-driven, and have always integrated the quality awareness into the process of the entire production activities, customer service, and product delivery.

Chang-Chien Chiu-min always adheres to high quality standards, leading his team members to commit themselves to perfect products and improve product quality. Such approaches not only enable the company’s products to pass the requirements of the ISO 9001: 2015 quality management systems, but also help them to gain the trust and satisfaction from YES customers around the world.

At present, YES has a full range of cutting-edge equipment, together with an experienced and strong technical team to provide OEM services for its customers from Taiwan and abroad. The Kaohsiung City-based manufacturer can also produce a wide variety of tailor-made stainless steel and carbon steel that come in different sizes and specifications to meet customer needs.

In addition, YES chairman Chang-Chien Chiu-min asks his technical team to do their best in an effort to offer high-quality products and excellent after-sales services. Meanwhile, shipments must be delivered on time to customers around the world. The YES team has also to provide consulting services for their clients all over the world at any time.

In a move to expand its business, the export-oriented company decided to try online marketing, so it began to work with a number of online marketing companies in Taiwan. At the beginning, YES received a lot of requests for quotation (RFQ) via the Internet, but the RFQ number was very unstable, and later it became less and less. Sometimes the company even got no inquiry in a whole month.

After becoming the member of Taiwan’s national B2B e-commerce portal “Taiwantrade” in 2009, the Kaohsiung City-based manufacturer found that it is worthwhile for them to approach many potential customers in the non English-speaking countries.

In the future, YES will also actively make good use of the B2B e-commerce portal Taiwantrade and online marketing in a bid to continue increasing its brand exposure and expanding more business opportunities around the globe.


Taiwantrade ePortal site