Though small, Changebike accomplishes big to create blue oceans of folding bike market spaces
“Anyone with creative ideas about cycling and an abiding passion for bikes are welcome to the Dajia District in Taichung City to achieve their dreams,” says Lin Wen-teng, Product Manager of Changebike Co., who is also a bicycle enthusiast.
After creating the self-owned brand “Change” in 2009, Lin always believes that “if you want to know how to change the world from the perspective of design thinking, just start from a bike!”
Changebike Co., located in the Dajia District in Taichung City, has only six employees. This small-size enterprise specializes in the design and development of folding bikes with 700C or 26-inch wheels.
Under Lin’s firm leadership, the company’s R&D team has developed the Change folding frames that obtain a number of international patents. Why can Changebike do better? In fact, no bike is lighter, stronger, and more portable than Changebike folder with 700C or 26-inch wheels because it has the competitive advantages with international patented design.
Lin observed that most compact folding bikes on the market are small-wheeled folders. Such models are not ergonomically designed for prolonged use. In addition, the stability, ride quality, safety, and performance of small-wheeled folders are far less than those of large-wheeled normal bikes such as foldable bicycles with 700C or 26-inch wheels.
Furthermore, few companies in Taiwan have their own brands of folding bikes with 700C or 26-inch wheels. Most technologies of large-wheeled bikes in Taiwan also come from foreign companies.
Spotting a gap in the market and exploring new business opportunities for folders, Changebike has put a lot of time and efforts into the development of large-wheeled folding bikes.
Folding bikes designed by Changebike can meet the requirements of high-end bicycles with the features of rigidity, efficiency, safety, and lightweight. They are also easier to fold and smaller after being folded.
Changebike offers customers around the world with a full range of folding bikes. In some cases, a series of folding mountain bikes is the company’s first product from the perspective of design thinking. Unlike other full-size folding bikes with folding boxes or single-beam designs, Changebike foldable bicycles with the exclusive design of full diamond triangular structure are stronger, more stable and lightweight. Anyone can fold them without any tools.
Changebike folding mountain bike has become the only folder in the world to pass the rigorous EN 14766 international certification for the safety test of mountain bikes.
The reason for success lies in the company’s cutting-edge technology. Changebike engineers use the triangular geometric mechanics to help cyclists quickly fold their bikes without any tools. Thanks to this advanced technology, Changebike folding bike can stand itself after being folded. They can also be packed down small.
Compared to other portable folders in the global market, folding bikes with 700C or 26-inch wheels designed by Changebike engineers has some advantages. For example, the innovation of the company’s exclusive diamond triangular structure makes its folding bikes lighter and smaller than existing models at home and abroad.
Besides, in a bid to improve cycling performance, Changebike engineers design their folding frames to completely meet the requirements of ergonomics. These folding frames come in a wide variety of sizes for consumers of different heights to purchase, but ergonomics is definitely not sacrificed for the design of folding frames.
Customer feedback also reflects Changebike thoughtful design. Many cyclists who ride Changebike folding mountain bikes or folding road bikes from Sichuan, Yunnan to Tibet in China, from Australia to Iceland, and from Italy to India often share their photos and videos with Changebike so that the Taiwanese brand “Change” will become a household name in the global bicycle market.
Taiwantrade ePortal site
